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Rebooting Your Pipeline Panel with Matt Heinz, Lisa Shepherd and Scott Vaughan

Within this video, Matt Heinz from Heinz Marketing, Lisa Shepherd from Mezzanine Growth and Scott Vaughan from Integrate share how we need to reboot marketing and demand gen to drive a rebound in our pipelines and to create more predictability. You’ll learn the shifts that will help us navigate the buyer’s journey that has become like a pinball machine with twists and turns, gutters and stoppers.

After you watch this video, sign up for our Reboot Friday series where ever Friday we have a new panel with CEOs, CMOs, CROs and VPs talking about the shifts they made within their organization, technology, sales/marketing strategy and approach.

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Rebound Today vs. 18 months.

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