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Rebooting the Sales Experience – Conversation with Jason Cutter

Jason Cutter, Author of Selling with Authentic Persuasion, joins Kristina Jaramillo on this episode of the Stop the Sales Drop podcast to help you improve the sales experience so you can go from hello to close.

When you listen, you will learn:

1. What’s wrong with the sales experience that prospects and customers are getting from b2b firms.

2. How sales and marketing should shift their social, email and live conversations – and what they should be focusing on during this time.

3. How sales and marketing teams should be tailoring for relevance, teaching for differentiation, challenging the status quo and show where growth opportunities exist.

4. The systems that are under the surface that sales teams should pay closer attention to if they want an improved sales experience that results in stronger win rates.

After you listen to the podcast above, register for our Reboot Friday series. which includes a special panel on rebooting the social, email, and live selling conversation. The guest experts for this special panel are Kristina Jaramillo (Personal ABM), Julie Thomas (Value Selling Associates). Patrick Downs (PandaDoc) and  Andrew Sykes (Habits at Work).

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