Watch this panel discussion between Jessica Fewless (former VP at Demandbase), Brian Dudley (VP of Customer Success at Bombora), Jocelyn Brown (SVP of Customers and Revenue at Allocadia) and Alex Raymond of Kapta and learn:
- The shifts they are making within their organizations to strengthen account retention and expansion
- How they are providing a seamless & value-driven experience to every customer from initial interest through continued growth
- How you can be applying ABM to drive top-to-bottom engagement, change buying behavior, improve margins and generate more revenue from existing accounts.
If you liked this video, you’ll want to check out these additional resources: